Downloads

Everything you need, right here.

Logos, fonts, and brand photography. Pick what you need and get back to building.

Logos

Pick a logo, any color.

Choose the icon or the lockup, pick a color, and download it as a crisp SVG or a high-res PNG with a transparent background.

Download all logos (.zip) →

1 · Logo

2 · Color

3 · Download

SVG for web and design tools. PNG for slides and docs. Don’t go smaller than 35px.

Fonts

The brand typefaces.

Our fonts are licensed, so the font files are for Appcues employees only. Partners can use the free Google Fonts fallbacks or buy a license from the foundry.

Move peopleHeadlines · Klim Type

Martina Plantijn

Regular, Medium, and Italics.

Download fonts (employees)Free fallback: Crimson Pro License from Klim

Move peopleBody copy · Grilli Type

GT Standard

Regular, SemiBold, and Italics.

Download fonts (employees)Free fallback: IBM Plex Sans License from Grilli Type

Move peopleTags & eyebrows · Optimo

Basel Grotesk Mono

Regular.

Download fonts (employees)Free fallback: IBM Plex Mono License from Optimo

Photography

Brand photo library.

Candid, optimistic, and real. Click any photo to open and download it, or grab the whole library.

Open photo library →

Also here

Slides decks →